Marketing – nitin badjatia

♦ Marketing to a digital butler: Customer engagement in a VRM empowered world

May 21, 2014

#cx, #VRM, CEM, customer engagement, Marketing, personal cloud, seo, siri

In my previous post, I referenced Paul Greenberg’s brain dump of technologies, concepts, and theories that are pulling the CRM community toward a larger market of customer engagement. CRM innovation is shifting from delivery of technology [footnote] By that I mean taking decade old CRM technology from on-premises to the cloud, with little customer oriented…

Twitter for Business webcast from O’Reilly

Nov 16, 2008

#cloud

Brand, Business, Chat, Client, customerservice, Instant Messaging, Marketing, Mass media, Message, micro-blogging, Service, Social media, Technical support, Twitter

Image via CrunchBase As a regular user of Twitter I often get asked by business people if I see value in using the micro-blogging service for business. While the nuances of twitter may vary if you are in marketing, customer support, or other parts of an enterprise, I do think its an important new channel…

Target Marketing | chrisbrogan.com

Nov 6, 2008

et cetera

Marketing, Technology

Image by CC Chapman via Flickr I found this fascinating quote today: Here are some things that are true: people don’t read. And when they pretend to read, they skim. Comprehension and context are at an all time low. We’re snackers, and it’s adding up. Where this hits us the worst is when communications professionals…